-
ID
#6129796 -
Job type
Permanent -
Salary
$85,000 - $130,000 per year -
Source
Jobot -
Date
2020-11-25 -
Deadline
2021-01-24
Product Marketing Lead
Pennsylvania, Philadelphia, 19019 Philadelphia USAPermanent
Vacancy expired!
- Go-to-Market: Execute the GTM strategy from demand generation to conversion. Lead product launches and play a key role in the generating product claims and creating supporting assets and campaigns.
- Sales Enablement: Develop the tools needed to support our sales team throughout all stages of the buyer's journey, including brochures, leave behinds, and more. Continue to refine our value proposition and communicate it clearly.
- Customer Case Studies: Create end-user case studies for internal and external use.
- Persona Research: Study our decision makers, influencers, and users. Continuously refine our personas. Use your learnings to inform our marketing and product strategies.
- Insights and Intel: Become our go-to expert on industry, market, and product insights to inform our campaign development, competitive positioning, and company growth.
- Partner Marketing: Fuel joint GTM efforts with our growing ecosystem of partners by creating sell sheets, FAQs, and blogs among other assets. Interpret our benefits and differentiators in a way that best resonates with each partner.
- 5+ years of experience marketing in a clinical and/or life sciences healthcare market
- Experience in product marketing for enterprise B2B software
- Strong written and verbal communication and storytelling skills; ability to clearly express complex topics
- Desire to work in a dynamic, rapidly changing environment and build a company
- Proven ability to manage multiple projects at once
- A mission for taking on the fight against cancer
- Bachelor's degree in a related field
Vacancy expired!
Report job