Paid Media Lead (WC3-18320132)

Do you have integrated media planning experience from an in-house agency team and/or media strategy experience from an agency?Our financial services client is seeking a Paid Media Lead for a 3-month assignment (expected to be extended). This is a 40 hr/week, hybrid role (3 days a week onsite, 2 days work from). Candidates can sit in Chicago or NYC. Position OverviewWe are seeking a strategic and results-driven Paid Media Lead to oversee and optimize our paid media campaigns within the financial services sector. This role will focus on channel planning and execution in a regulated industry, ensuring that all media efforts align with business objectives and regulatory guidelines.Key ResponsibilitiesDevelop and implement comprehensive paid media strategies that align with business goals.Manage and optimize media campaigns across various channels to drive performance and achieve KPIs.Conduct thorough channel planning to identify the best platforms for reaching target audiences.Collaborate with cross-functional teams to integrate media strategies with broader marketing initiatives.Monitor budget allocations and ensure effective spending across all media campaigns.Analyze campaign performance data to derive insights and make data-driven decisions for optimization.Build and maintain strong partnerships with media vendors and agencies to enhance campaign effectiveness.Stay updated on industry trends and regulatory changes that may impact paid media efforts.QualificationsProven experience in paid media management, preferably within financial services or a regulated industry.Strong understanding of media planning, buying, and optimization techniques.Experience in developing and managing media budgets and financial forecasting.Excellent analytical skills with a data-driven approach to decision making.Ability to build and maintain partnerships with internal and external stakeholders.Familiarity with integrated media management and media strategy development.Experience with co-branded cards and consumer card marketing is a plus.Strong communication and collaboration skills.In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.BenefitsCreative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:Email your resume in Word to:billy.carter@jobalert.creativecircle.comPlease do NOT change the email subject line in any way. You must keep the JobID: : WC3-1832013 in the email subject line for your application to be considered.Billy Carter - Recruiter, National DeliveryFor this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.This job was first posted by Creative Circle on 12/03/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.Creative Circle is an Equal Opportunity EmployerAll qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.Copyright 1999 - 2024. CreativeCircle, Inc. All rights reserved.Minimum Salary: 15

Maximum Salary: 16

Salary Unit: Hourly