DIGITAL MARKETING COORDINATOR

Req #: 240707Department: MEANY CENTERPosting Date: 11/15/2024Closing Info:

Closes On 11/22/2024Salary: 50% of $3,901 - $5,852 per monthShift: First ShiftNotes:

As a UW employee, you will enjoy generous benefits and work/life programs. For a complete description of our benefits for this position, please visit our website, click here. (https://hr.uw.edu/benefits/wp-content/uploads/sites/3/2018/02/benefits-professional-staff-librarians-academic-staff-20230701a11y.pdf) This is a part time position As a UW employee, you have a unique opportunity to change lives on our campuses, in our state and around the world. UW employees offer their boundless energy, creative problem-solving skills, and dedication to build stronger minds and a healthier world.UW faculty and staff also enjoy outstanding benefits, professional growth opportunities and unique resources in an environment noted for diversity, intellectual excitement, artistic pursuits, and natural beauty.The Meany Center has an outstanding opportunity for a part time Digital Marketing Coordinator to join their team. Meany Center for the Performing Arts at the University of Washington, Seattle, is one of the region’s premier performing arts presenting organizations and, together with its university and community partners, Meany Center fosters innovative performances that advance public engagement, cultural exchange, creative research and learning through the arts. Meany Center provides opportunities for diverse artists, community, students and faculty to connect in the discovery and exploration of the boundless power of the arts to create positive change in the world. Located in the heart of the UW Campus, Meany Hall serves as the primary performance space for the University’s academic programs in Dance, Music, Digital Arts and Experimental Media, Drama and for the Meany Center Visiting Artist Program.Diversity, equity, inclusion and access (DEIA) are priorities at Meany Center. We aspire to build and sustain an inclusive and equitable environment for everyone who works and engages with Meany Center. Staff members are expected to respect diverse ideas, races, genders, sexualities, abilities, cultures, religions and traditions, and they are encouraged to learn how to interrupt behaviors that hinder our work towards anti-racism and our DEIA efforts. Black, Indigenous, people of color, LGBTQIA+ people, people with disabilities and people from other historically underrepresented groups are encouraged to apply. We are also interested in learning about your professional growth goals connected to DEIA as they relate to this position.DUTIES AND RESPONSIBILITIES SOCIAL MEDIA PRODUCTION AND MANAGEMENT (30%)

Help create, proof and publish content across social media channels (Facebook, Instagram, YouTube, TikTok, LinkedIn)

Manage Facebook events

Build relationships with influencers, respond to comments, and interact with other accounts through community management of social channels, Google and Yelp

Create and edit video content

Assist with building and implementing Facebook ad campaigns and boosting postsWEBSITE SUPPORT [20%]

Assist in updating website content

Size photos for digital applications

Write short-form content (captions, web ad copy, web, alt text (for accessibility)EMAIL SUPPORT [30%]

Assist with creating and deploying promotional and customer service emails

Write and proof promotional email copyREPORTING (10%)

Assist in tracking and analyzing email, social media and Google Analytics reportsGENERAL MARKETING SUPPORT [10%]

Distribute posters and flyers on campus

Assist with departmental bookkeeping

Enter and maintain online event calendars

Gather, scan and archive photo releases

Other duties as assigned MINIMUM REQUIREMENTS

Bachelor's Degree in Communications, Digital Marketing, Advertising or Public Relations and one or less years of experience. Equivalent education/experience will substitute for all minimum qualifications except when there are legal requirements, such as a license/certification/registration. ADDITIONAL REQUIREMENTS

Knowledge of and interest in performing arts and artists.

Knowledge of social media best practices.

Proficiency in social media management across multiple platforms (Facebook, Instagram, YouTube, TikTok, LinkedIn).

Experience with content management systems.

Familiarity with email marketing platforms.

Experience with producing and editing multimedia content (photos, video).

Experience with Adobe Creative Suite.

Attention to detail.

Excellent time management skills.

Excellent writing and prooing skills.

Proficient skills in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Apps (Drive, Docs, Sheets, Slides). DESIRED QUALIFICATIONS

Experience creating and editing video with Adobe Premiere. Application Process: The application process may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Work Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment, you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are access ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.

University of Washington is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to, among other things, race, religion, color, national origin, sexual orientation, gender identity, sex, age, protected veteran or disabled status, or genetic information.