-
ID
#22459053 -
Job type
Full-time -
Salary
TBD -
Source
Shopify -
Date
2021-11-07 -
Deadline
2022-01-06
Senior Experiential Marketing Lead, APAC (Remote, Australia)
South Dakota, Sydney 00000 Sydney USAVacancy expired!
Job Description
Responsibilities:
Collaborate with internal stakeholders to define experiential marketing strategies and tactics to support business objectives and connect with key regional audience segments
Own project management of event programs end-to-end including development of strategy briefs, schedules, production, budget, and reporting
Build and lead a dynamic and engaged team to achieve outstanding impact
Lead internal cross-functional project teams (creative, PR, integrated etc.) and maintain consistency in strategic direction throughout planning and execution
Align with Integrated Marketing, GTM and Digital Marketing programs to generate pipeline
Manage external vendor relationships including agencies and freelancers as needed
Along with your team, build the APAC events calendar to support our growth objectives
Develop and deliver best-in-class event campaigns and initiatives for Merchants, running the spectrum from small and intimate to large-scale standout user experiences both internally and externally
Finding speakers and panellists to be involved across regional events
Assess the effectiveness of your regional event initiatives, reporting on success metrics, insights, acquisition progression and recommendations
Bring your storytelling expertise to help craft a cohesive engagement strategy for our growing vastly broad Merchant base
With a clear point of view, drive sophisticated strategies and tactics with measurable results to build Merchant engagement through original and authentic experiences at scale
Qualifications
Requirements:
Experience in events and experiential marketing with clear and significant business impact and that impact "wow factor"
Enjoyment in managing teams, partners and contractors
Experience leading and developing regional teams spanning multiple markets
Storyteller with the ability to weave authentic experiences with strategic business impact
Excellent communication and organisational skills while being able to stay focused on the big picture and pay attention to details
Ability to work collaboratively across global teams; comfortable driving strategy with senior leaders and executives while executing in the trenches with your team
A passion for customer experience and brand building, delivered through digital and IRL integrated marketing experiences
Impeccable writing skills with a keen eye for remarkable execution and editorial efficiency
Exposure to B2B, SaaS and Technology Platforms
A quick learner, self-motivated, ambitious, and detail-oriented
Ability to thrive in uncertainty, resolve ambiguity and think quickly on your feet
A quick learner, self-motivated, ambitious, and detail-oriented
Confidence to operate in a quickly changing environment
A resourceful attitude and positive negotiation skills - you'll be working with a lot of different teams across Shopify and external ecosystem partners
Additional Information
At Shopify, we are committed to building and fostering an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity and inclusion enables us to truly make commerce better for everyone. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities. Please take a look at our 2019 Sustainability Report to learn more about Shopify's commitments.
Vacancy expired!