-
ID
#49791870 -
Salary
TBD -
Source
Wolters Kluwer -
Date
2023-04-25 -
Deadline
2023-06-24
Sales Operations Analyst – Campaign Manager
South Carolina, Columbia, 29201 Columbia USAVacancy expired!
LOCATION: East Coast U.S. preferred; open to other U.S. remote locationsOVERVIEW Plan, track, and optimize digital media campaigns including standard display, high impact display, email, offline, and content integration. Partner with Sales for upsell opportunities. Manage monthly billing and quarterly campaign performance updates.DUTIES & RESPONSIBLITIES
Manage advertising campaigns from campaign launch to campaign end.
Collaborate with Sales and other internal stakeholders to develop media plans that target client KPIs.
Attend to client/agency asks as the day-to-day advertising contact.
Update internal systems (calendars, OMS, and tracker) with booked business.
Track campaign pacing based on booked business using first-party, third-party, and/or fourth-party numbers.
Partner with Sales team to adjust active campaigns by presenting upsell or reallocation opportunities.
Engage closely with the Sales, Operations, and Product teams to determine the best implementations and reasonable schedules for executing campaign changes.
Maintain excellent relationships with Ad Product and Email teams to provide feedback on performance which will guide strategy and ad product improvements.
Manage and communicate project schedules, goals, and dependencies.
Regularly report status to senior leadership.
Communicate actionable findings to non-technical audience in clear and concise language.
Prioritize projects and manage customer expectations while balancing competing opportunities.
Build relationships with Marketing (data analytics and audience development).
Assist with monthly billing / delivery reconciliation.
QUIALIFICATIONS Education: Bachelor’s degree or equivalent relevant work experience.Experience
2+ years of digital campaign management or related experience
Understanding of digital advertising and content integration capabilities or other relevant experience
Required:
Ability to understand campaign metrics
Ability to do media math (simple algebra) to gain insights and make recommendations
Ability to provide clear vision and direction to clients
Preferred:
Experience with Google Ad Manager, Salesforce, Adobe Audience Manager, IQVIA, or similar tools
Experience in the healthcare/medical sector
Experience with online and offline products
Desired Attributes
Attention to detail; ability to meet deadlines
Professionalism and integrity
Self-starter
Flexible and adaptable to changing environment
Ability to prioritize and handle multiple tasks simultaneously
Organization and planning skills
Strong cross-group collaboration skills
Strong oral and written communication skills, including presentation skills
Ability to prioritize and handle multiple tasks simultaneously
Organization and planning skills
TRAVEL : < 10%EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
Vacancy expired!