VP, Digital Tag Management (WC3-182473812)

Our financial services client is looking for a VP of Digital Tag Management to join their team. This is a long-term assignment with the expectation of extending or converting to full-time (the budget is currently set for around 3-months, but the client has confirmed this is expected to be a long-term need). This role requires candidates to work out of Chicago, New York, or Wilmington, DE on a hybrid basis (onsite 3 days a week, 2 days of remote work). Key Responsibilities for this role include but not restricted to:Partner with paid media stakeholders to provide consultation and thought leadership across, search, social, mobile, display and video while focusing on innovation and escalationMaintain clear governance standards to key tagging and media/ad operations proceduresPlacement of digital media tags within Tag Management Service for on-site tagging needed for campaign performance, monitoring, targeting, and other support across multiple platforms including proprietary Tag Management platform, DoubleClick Campaign Suite, & Adobe Insight/Site CatalystProvide quality control checks and documentation on setups completed by the team to ensure best in class executions and launchesCollaborate with business partners & technology to ensure data is transformed into analytically accessible and valuable data sets that can be used to answer critical business questions. This involves identifying valuable data variables and ensuring their final deliveryUnderstand and apply relevant controls for tag deployment, data collection, and protection of data and user privacyProvide critical scale to changes within tag management procedures and technology, inclusive of providing SME inputs for the evolution of the technology tied to digital tag management.Review requirements, specifications, user documentation, help files, and other project documentation - job aids/procedures to assure quality of the deliverablesPreferred Experience:Minimum 5+ years digital tag management experience or similarMinimum 8+ years digital marketing/advertising experienceMinimum 8+ years of experience in digital ad operations, media and site tagging, marketing analytics, digital campaign performance measurement with web analytic toolsExperience with a Tag Management System transition (including vetting new systems, project managing the process and working stakeholders throughout the transition) Hands on experience in Google Analytics, Adobe, JIRA, Webtrends, CoreMetrics, Ad Servers, Demand Side Platforms and Tag Management Platforms Understanding of California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and General Data Protection Regulation (GDPR) WHEN APPLYING, PLEASE ANSWER THE FOLLOWING QUESTIONS:1. Do you have team knowledge of tag management systems and privacy/user protection? Have you ever onboarded a new tag management system?2. Do you understand data layers and how to implement tags? Do you know how to set up an image-based tag?3. Are you currently located in Chicago, IL (or Wilmington, DE) and willing to work onsite 3 days/week (remaining 2 days will be remote)? 4. Do you have a deep understanding of privacy regulations including past and pending new regulations (state-by-state)? 5. Are you comfortable leading presentations and talking to executive stakeholders? In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.BenefitsCreative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:Email your resume in Word to:billy.carter@jobalert.creativecircle.comPlease do NOT change the email subject line in any way. You must keep the JobID: : WC3-1824738 in the email subject line for your application to be considered.Billy Carter - Recruiter, National DeliveryFor this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.This job was first posted by Creative Circle on 10/11/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.Creative Circle is an Equal Opportunity EmployerAll qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.Copyright 1999 - 2024. CreativeCircle, Inc. All rights reserved.