SVP, Group Account Director

Job Description

The SVP, Group Account Director role is responsible for the day to day running of accounts in all aspects including financial processes and profitability while proactively managing and developing team members. The Group Account Director is expected to be a strategic client contact and advisor, with visible ongoing engagement with key clients. While retention and growth of accounts is a key responsibility the expectation is that the Group Account Director will also generate new business within current clients and new clients and will lead new business pitches.

Owns the client relationship on assigned brands. Owns the brand strategy and effectively influence the client to achieve brand objectives. Contributes to and may be accountable for new business development. Responsible for staffing, managing and leading the assigned account team

• Finances: Understands agency revenue and profitability model. Ensures work is completed within budget by project. Owns the revenue and forecast for the brand. Determines and negotiates budget needs; provides input to fee development. Vigilantly seeks to optimize agency services and internal resources
• Trouble shoot: Keeps management informed of account status, problems, plans, and meetings and gets senior management involved as needed.
• Team Leadership: Serves as team leader to both integrated agency team and to client. Provide assistance related to agency/team/management policies and practices
• Best practices: Advances best practices in agency process
• Develops staff, mentors

• Approaches brand from holistic marketing perspective. Integrates emerging technologies into client recommendations.
• Comprehensive understanding of client's business
• Thorough understanding of industry business trends. Alert to changes in clients’ marketplace. Has broad knowledge of what’s going on in the marketplace to offer solutions to clients
• Cultivates relationships with appropriate thought leaders to help maintain solid knowledge of client’s business
• Expert in multi channels and multi audiences – enough knowledge to be able to act agnostically when making decisions on behalf of the client.

• Owns the brand strategy. Owns and communicates to the extended internal team, the overall client vision and the vision for all marketing programs for client’s business
• Vision: Responsible for overseeing brand strategy and tactics. Sought as strategic leader by team.
• Planning: Spearheads the presentation to client of annual plans and significant interim programs.
• New Business: Responsible for new business opportunities and driving growth on assigned brands

• Communicates strategy and tactical plan effectively. Ultimately responsible for flawless execution.
• Direction: Provides clear strategic direction to agency team. Evaluates creative product against strategic direction, and provides constructive feedback.
• Holistic Perspective: Approaches brand from holistic marketing perspective, looks at all media and forms of digital marketing, communications and advertising to develop outcomes that meet client objectives.
• Coordination: Proactively coordinates and integrates across all agencies at BAL’s direction, as needed
• PHCG Offerings: Solid knowledge of PHCG businesses, offerings, and tools

• Owns the client relationship on assigned brands. Effectively sells the creative product to the client.
• Relationship: Very client facing. Outstanding client service & relationship building. Proactively manages relationship with clients and seeks opportunities to strengthen/build new relationship as needed.
• Agency Champion: Seeks opportunities to showcase agency work among current and prospective clients
• New Business: Seeks opportunities to grow business within current accounts and into new accounts

• Leader Role: Be and be seen as point person for senior client.
• Presentations: Expert presentation skills
• Adaptable: Demonstrates ability to adapt to various client corporate cultures
• Problem solving: Solves client issues, independently moderates conflicts with significant complexity and political sensitivity; leads internal team to resolve conflicts and finds solutions

Qualifications

• Channel Agnostic as exhibited by experience in at least two functional areas: professional, consumer, digital, pr, med ed, etc
• Proactive and action oriented. Great multi-tasker.
• Exhibits Integrity and Trust
• Exhibits Self Development
• Bachelors degree required

• MBA, Masters in Marketing or related discipline preferred
• 10+years experience
• 3+ years experience managing others
• Strong, significant experience as an Account Supervisor or in leading strategic marketing plans
• Demonstrated ability working on a wide range of accounts and categories a plus
• MBA, Masters in Marketing or related discipline preferred
• 10+years experience
• 3+ years experience managing others
• Strong, significant experience as an Account Supervisor or in leading strategic marketing plans
• Demonstrated ability working on a wide range of accounts and categories a plus
• Channel Agnostic as exhibited by experience in at least two functional areas: professional, consumer, digital, pr, med ed, etc
• Proactive and action oriented. Great multi-tasker.
• Exhibits Integrity and Trust
• Exhibits Self Development
• Bachelors degree required

Additional Information

All your information will be kept confidential according to EEO guidelines.