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  • ID
    #24792093
  • Job type
    Permanent
  • Salary
    TBD
  • Source
    Robert Half
  • Date
    2021-12-22
  • Deadline
    2022-02-20
 
Permanent

Vacancy expired!

Description

There is an opening with one of Robert Half's clients for experienced, knowledgeable Digital Marketing Managers who have intimate knowledge of the ins and outs of marketing strategy, analysis, and campaign execution. The Digital Marketing Manager must have the ability to make important decisions as needed, get the job done, and work well with people - all while sustaining the bottom line. This permanent employment opportunity is based in the Baltimore, Maryland area. Do you have a passion for expanding a brand's reach while increasing its loyalty and awareness? We have an excellent Digital Marketing Manager position for professionals that are highly-skilled in copywriting, art direction, and social media. This position is a unique opportunity to lead digital improvement initiatives while also taking part in digital transformation efforts. Interested candidates should have a desire to make a significant impact in a leadership role and should have a customer-first mindset with experience improving the online customer experience. Apply today and learn more about this exciting role.

Major responsibilities

- Form, advocate, make, and oversee long-term digital marketing campaigns; additionally spearhead short-term advertising and marketing solutions

- Prompt more insight and analysis into the effectiveness of CRM initiatives

- Make sure that the CRM plan is executed promptly and within budget

- Communicate necessary information clearly to the customer that are relevant to their needs and life stage

- Manage weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

- Register take up of products/services through new channels to fall in line with business objectives

- Lead a top-notch team of digital specialists and oversee the digital strategy

- Aid product and operational teams to identify key opportunities to upgrade the customer journey & experience

Requirements

- 5+ years of experience

- Skillful multi-channel marketing and digital brand consistency

- SEO experience

- Proficiency in AP Writing Style

- Adeptness in Social Media Trends

- Command of legal writing

- Google Analytics experience

- Social Media Tools experience highly desired

- A strong mix of skill, management experience and initiative

- Background in vendor management

- Accomplished in frontline customer journey, driving traffic to our main site

- Skilled in Content Management System (CMS) & Digital Marketing System (DMS)

- Extraordinary skill in shaping digital brands with strong ROI

- Expert in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM

- Prior management experience

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.

Questions? Call your local office at All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2021 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.

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